July 14, 2005

The Naming Politics of Trademarks

Category: Politics — @ 3:18 pm

Via apophenia, the PTO finds Dykes on Bikes patently offensive, reject name

Twice, the U.S. Patent and Trademark Office has rejected the Dykes’ application, on the grounds that “dyke” is vulgar, offensive and “scandalous.” Patent office attorneys even point to Webster’s dictionary, which says dyke is “often used disparagingly.”

“The examining attorney found it to be offensive to a significant portion of the lesbian community,” said Jessie Roberts, a trademark administrator with the U.S. Patent and Trademark Office. “And we’re also looking out for the sensitivities of the general public more than that of a specific applicant.”

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